Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

ESPN Touts New Shows, Airs ‘ESPN Minute’ on ABC

Published on May 16, 2007
Cross-platform offerings are the name of the game this week. Telemundo is attempting to bag advertisers by offering deals that include television spots, online ads, retail and in-store opportunities and event sponsorships, while ESPN is offering opportunities to be distributed across several other ESPN platforms.