Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

College Marketing Relies on Range of Media

Published on May 11, 2007
Share
More than 47% of American colleges, including more than 59% of private colleges, use some sort of online advertising to market the college, while 80% have advertised on radio and 26% on cable TV, according to a study from Primary Research Group, writes MarketingCharts.
Related categories: Television, Print, Radio, Direct, Interactive, Research, Magazines, Newspapers, Demographics,

Get media planning headlines every business day in your inbox. Free, factual, quick read.

Email: