Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

Belo: Yahoo Consortium Alone Can’t Save Newspapers

Published on April 18, 2007
While the addition of McClatchy and three other major newspaper groups to Yahoo's newspaper consortium is a welcome shot in the arm to the growing alliance, even those involved are saying that it's a temporary fix to an ongoing problem.