Advertising, Marketing & Media Issues
- Ad Targeting (13)
- Agencies (1024)
- Behavioral Marketing (95)
- Branding (754)
- Business-to-Business (203)
- Buying (2232)
- Campaigns of Note (956)
- Creative Issues (459)
- Integrated/Cross-Media/Convergence (749)
- Media Department (1174)
- Online Networks (881)
- Personalization (40)
- Pitches/Wins/Losses (167)
- Planning (6258)
- PR (52)
- Remnant Space (10)
- Spam/Spyware/Intrusive (55)
- Targeting Technologies (171)
Business Environment
- Acquisitions/Biz Buzz (898)
- Case Studies (32)
- Don't Believe the Hype (55)
- Financial (179)
- Healthcare (98)
- Opinion (115)
- Privacy (42)
- Regulatory (419)
- Research (1382)
- Shenanigans/Humor/Parody (51)
- Sign of Doom (829)
- Signs of What's to Come (3602)
Demographics & Regions
- African American (131)
- Asia (197)
- Demographics (2227)
- Elderly (68)
- Europe (457)
- Latin America (264)
- Men (363)
- Wealthy (178)
- Women (575)
- Youth (630)
Media Options & Channels
- Affiliate Marketing (11)
- Blogs (138)
- Co-op Marketing (112)
- Directories (18)
- Email (260)
- Entertainment (2308)
- FSIs (54)
- Industry Events (142)
- List Marketing (704)
- Magazines (1151)
- Newspapers (1050)
- Promotions (304)
- Search Engine Marketing (583)
- Search Engine Optimization (192)
- Sponsorships (266)
- Syndication/RSS/Atom (56)
- Text Ads (85)
- Trade Rags (56)
- TV Cable (1162)
- TV Network (1577)
- TV Spot Market (166)
- TV Syndication (103)
- TV Upfront (284)
- Viral Marketing (248)
Sales, Operations & Tech
- Account Service (228)
- E-Commerce (472)
- Measurement/Analytics (1096)
- Media Sales/Repping (15)
- New Tech (434)
- Wireless (402)
Verticals & Sectors
- Automotive (447)
- Defense (14)
- Packaged Goods (230)
- Real Estate (59)
- Small Biz (36)
- Telecom (120)
- Travel (128)
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008
- September 2008
- August 2008
- July 2008
- June 2008
- May 2008
- April 2008
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006
- February 2006
- January 2006
- December 2005
- November 2005
- October 2005
- September 2005
- August 2005
- July 2005
- June 2005
- November 1999
- AT&T Sends Controversial ‘American Idol’ Text Message
- Spanish Stations See No Obvious Declines from DTV Switch: DTV Transition News, Updated 6-22-09
- Local Advertising Slumping - but Will Soar on Handhelds
- Officially Sponsored by Starbucks: MSNBC’s ‘Morning Joe’
- Synthetic Blood Drink Sells out in Vending Machines
Downloads:
Is your email anti-spam compliant? Find out, free.
Don't be mistaken for spam - use the free Lyris ContentChecker for Email now.Increase Efficiency and Maximize Reach
7 steps for effective and measureable multi-channel advertising. Free guide.- Unemployment Ticks Upward
- Crabtree & Evelyn Seeks Bankruptcy Protection
- ‘Thursday Clearance’: News We Didn’t Cover, June 29 - July 2
- Baskin Robbins Pursues New Markets, Store Concepts - Update
- Sears Covers Appliance Customer Job Losses
- Bi-Lo Seeks Dec. Reorg Deadline - Update
- Consumer Confidence Index Dips
- Peets Enters CPG Iced Tea Market
- RPI Shifts Course
- Borders UK Plays Matchmaker
- Michael Jackson Death Completely Overwhelms Media
- Half of Twitter Has Never Tweeted
- JD Power: Pushy Auto Websites Turn Off Buyers
- Online Celeb Gossip Feeds Worktime ‘Snack’ Craving
- Top 10 Online Retailers by Conversion Rate - May 2009
- Top 10 Online Retail Categories by Order Size - May 2009
- TV Ads Most Helpful; Web Banners Most Ignored
- Majority of Marketers Seek Email, Social Media Marriage
- ‘i-Device’ Users Favor Mobile Web over Newspapers
- Four in 10 US Adults Own Game Console; More Women Play Wii
Web Radio to Battle New Royalty Ruling
Earlier this month, the Copyright Royalty Board, the oversight body created by Congress to settle royalty disputes in the music business, issued a higher fee structure for web music broadcasts, and web radio executives plan to fight it.
For small, publicly funded stations and web radio startups, the new structure could mean the end of their business, writes CNN.com. Roger LeMay, general manager of WXPN-FM, a web-based radio station, says that his station could be paying about $1 million a year in royalties under the new ruling.
National Public Radio spokeswoman Andi Sporkin said it would cost stations 20 to 30 times what they are paying now in royalties. To fight the new fees, NPR officials will file a petition for reconsideration. If that fails, NPR has said that it will bring whatever legal challenges necessary to overturn the decision.
Web broadcasters want the royalty fees that were established in 2002, when the Copyright Arbitration Royalty Panel set them at 0.07 cents per performance for radio signals that also aired online, and at 0.14 cents for performance for internet-only broadcasts.
Under the new guidelines, which would be set retroactively for 2006, the fees would be set at 0.08 cents per performance and would climb to 0.19 cents by 2010.
Public broadcasters would pay $500 per month, but only for a set number of listening hours, which LeMay says his station exceeds by nearly four times. Beyond that, the station must pay commercial fees.
Adam Jaffe, dean of arts and sciences at Brandeis University, said the underlying logic behind the decision, which likened listening to a song on an internet radio stream to buying a CD, was faulty. For radio play, stations pay royalty fees only to composers and publishers, not to artists and record labels.
“The RIAA (Recording Industry Association of America) and the record companies basically want to make the argument that this web-based streaming is like selling CDs or downloads of MP3 files and they should be compensated at the same rate. I think that’s the wrong way to look at it,” Jaffe is quoted as saying.
The music industry sees it as much like what happened when webcasting rates first took effect in 2002.
“The webcasters then were saying that they were going out of business, and I think instead what you’ve seen over the last five years has been an explosion of webcasters who have come online. You’ve seen a tremendous jump in both listenership and also in revenue,” said Willem Dicke, spokesman for SoundExchange, a performance rights organizations that collects royalty payments for entertainers.
Dicke pointed out that web radio revenues have increased 10-fold over the past four years. With the new CRB ruling, SoundExchange stands to profit $2.3 billion annually in royalties come 2008.


