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UPS Extends Nascar Sponsorship through 2011
UPS will continue as NASCAR’s official express delivery company sponsor throughout the 2011 racing season.
The five-year agreement extends a relationship that began in 2000, writes DM News. UPS currently services about 99 percent of the more than 1,000 NASCAR family businesses, race teams, racetracks, business units and other NASCAR sponsors and suppliers, representing a 55 percent increase in racing customers since UPS began its sponsorship.
The extension of the sponsorship will see UPS continuing to provide Trackside Services at NASCAR’s Nextel Cup Series races, along with logistics, freight and supply chain services.