Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

MBP Overview: Newspapers Struggle to Survive, Updated 4/18

Published on April 18, 2007
The gloomy news coming from the newspaper industry - lay-offs, plummeting ad pages, shrinking readership, the rising costs of publishing a print edition - seems to continue unabated as each week brings more announcements of closures, pressure from stockholders to increase value, and speculation that the day of the print newspapers is over. One, the world's oldest newspaper which has lost the battle to remain in print, is perhaps an illustration of just how dire the situation for print publications has become.

Get media planning headlines every business day in your inbox. Free, factual, quick read.

Email: