Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Follow us on Twitter!

Adwalker-Adorned Trump Teams Tout Universal Studios

Published on December 11, 2006 | Email this article

Adwalker, the U.S. arm of Ireland-based company that equips specially trained brand-ambassadors with wearable interactive computer gear, will be featured on season six of The Apprentice with Donald Trump.

On March 18, during episode 10, the Adwalker “converged media platform” will be pivotal to the trial between the show’s two teams, according to the company.
The episode will see teams on the streets for a day, selling front-of-the-line passes and discount season passes to consumers at Universal Studios Hollywood.

Each Adwalker pack consists of a wearable computer, sunlight visible front screen, secondary interactive touch screen, credit/debit card swiper, and portable printer. The Adwalker pack is internet-enabled.

The sixth season of NBC’s hit show takes place in Los Angeles this season, and features a new co-host, Trump’s daughter Ivanka.

Get free media planning headlines every business day in your inbox. Easy to read, easy unsubscribe

Email: