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Alloy Launches ‘Laundry Boards’
Alloy Media + Marketing and Mac-Gray Corporation, the nation’s largest laundry facilities contractor for colleges and universities, have signed an exclusive partnership to place Alloy’s branded “Laundry Boards” into Mac-Gray ’s laundry room accounts in over 550 colleges nationwide.
The branded “Laundry Boards” program officially launches in November with the National Guard as its debut advertiser. A total of 1600 wall mounted advertising boards will be implemented in laundry facilities managed by Mac-Gray, reaching over two million students across the country, according to Alloy.