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NickJr.com: Preschoolers Navigate ‘Playtime’ on their Own

Published on August 22, 2005
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NickJr.com has launched a sneak peeks video platform meant to draw users to the network's larger broadband re-launch that will make available full-length episodes of shows such as Dora the Explorer, reports AdAge. But while ads on that section of the site, Nick Jr. Playtime, are geared toward the adult helping a child navigate, navigation itself is geared toward preschoolers.