Real-Estate Ads Keep Newspaper Classifieds Alive

Revenue from real-estate ads in the Los Angeles Times grew 45 percent in Q2 over last year, a sign that the low interest rates that are keeping the housing market alive are also helping newspaper advertising, according to the Wall Street Journal. Belo Corp., owner of the Dallas Morning News among others, and Lee Enterprises Inc., which owns more than 50 daily papers, have also seen dramatic increases in real-estate ads, up 34 percent and 16 percent respectively, from last year.