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Wealthy Consumers Shift More Spending to Internet

Published on September 14, 2005 | Email this article
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Consumers are adapting to increasing gas prices by changing how they shop, according to a new study by ACNielsen released Tuesday. Lower-income households have begun using coupons more often than affluent households - 23 percent compared to 14 percent - and purchasing less expensive brands of grocery and lower grades of gas, Mediapost writes. More well-to-do households are shopping in warehouse club stores more often (9 percent versus 6 percent of less wealthy households) and online (7 percent compared to 3 percent).

 

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