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- Upfront Digital: Sports Piracy | Google Underwhelms Subcommittee | Honda Wins with Bueller
- comScore Data: Newspaper Websites Gaining, Holding Interest
- Upfront TV: Viacom Blames Nielsen & Nickelodeon | GM Cancels Half its Ads | “Beverly Hills Nannies”
- Prepare for HuffPost Streaming Network
- Mobile Ads: Mobile Becoming the Norm, Apple/Android Wrestle on Click-Throughs and Quality
- Millennials Trust Digital Word-of-Mouth Over Advertising
- Facebook Releases Ad Revenue: Huge and Growing, Arguably Justified
- Are Networks Bamboozling Nielsen?
- 8% Rise in Network Primetime CPMs, Analyst Predicts
- Upfront Digital: Apple Shops for TV Parts | Too Much Ad Space | MS Anti-Google Ad
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Yahoo Testing Ingenio Pay-Per-Call Ads
Yahoo Local is reportedly running pay-per-call ads being served by Ingenio, writes SearchEngineJournal (via MarketingVox), citing a post on the Search Engine Watch forums by a member who apparently received verbal confirmation from a Yahoo rep that Ingenio is indeed testing pay-per-call listings with Yahoo. Ingenio also serves pay-per-call ads for AOL, and they have been more profitable than other ads, points out WebProNews.