Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

DMA Speaks Out Against 12.7% Media Mail Hike

Published on November 14, 2005
In a letter to the chairman of the U.S. Postal Service Board of Governors, the Direct Marketing Association has urged the Board to reconsider the Postal Rate Commission's Media Mail rate recommendation. The letter states that, while the Postal Rate Commission's recommendations reflected the U.S. Postal Service's requests in many areas, the Media Mail increase - at 12.7 percent - is more than twice the increase sought by the USPS, and more than twice the increase recommended by the Postal Rate Commission for First Class or Standard Mail.