Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

Fox, Nascar Ink 8-Year Deal; Fox Official Home of Daytona 500

Published on December 08, 2005
daytona 500.jpg
Fox and Nascar have reached an eight-year renewal agreement that will give Fox the Daytona 500 every year, rather than in alternate years as it has under the current contract, Mediaweek writes. In order to get the Daytona 500, Fox had to give up three races and the Busch series.