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Super Bowl Snags Record Ad Prices

Published on January 04, 2006
detroit ford field.jpg
Sources close to ABC are saying that 30-second Super Bowl XL spots are selling for $2.5 to $2.6 million which, if true, marks record prices for Super Bowl ads, CNN reports. Last month, reports said that the ads were going for $2.4 million - the same price tag as last year's game, which more than 86 million people in the U.S. watched, according to figures from Nielsen Media Research.