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Banned Super Bowl Ads Find Home on Heavy.com
Heavy.com has huddled together 16 commercials from this year's Super Bowl, including one by animal rights group PETA and a "director's cut" of the GoDaddy.com ad, reports MediaPost (via MarketingVox). "I think the ads that get rejected are always the more interesting ones," said David Carson, Heavy.com's cofounder and co-CEO. He said the site did not work out arrangements with the brands but merely compiled the ads, which can be found on various websites. Users clicking on the commercials are first shown a separate full-screen banner ad.