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Advertising.com Launches Online Video Advertising Network

Published on April 04, 2006
AOL subsidiary Advertising.com today announced the launch of its new video advertising network, which will aggregate pre-roll inventory from video-enabled websites, MarketingVox writes. The intent is to simplify the process of video campaign execution for advertisers and agencies by consolidating both ad buys and creative requirements, the company said. For video-enabled publishers, the network offers an efficient way to sell inventory; it will provide diverse, quality advertising campaigns to publishers and eliminate costly serving fees, according to Advertising.com.