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ComScore: Google Increases Search Lead, MySpace Makes List

Google continues to increase its share of the U.S. internet search market, edging beyond Yahoo and Microsoft, according to analysis firm ComScore Networks’ latest monthly numbers, CNETwrites. From March to April this year, among home, work and university Internet users, the search engine giant’s market share increased from 42.7 percent to 43.1 percent - up from 36.5 percent in April of 2005.

Yahoo came in second place, with a steady market share at 28 percent between March and April, down 2.7 percent from 2005. Microsoft’s MSN’s number of search queries also continued to fall, ending with a market share at 12.9 percent in April of 2006 - down from 16.1 percent in April last year. Taking third place, Time Warner’s AOL search dropped from 9 percent in April 2005 to 6.9 percent this year, while InterActiveCorp Search & Media’s rebranded Ask.com network fell to 5.8 percent from 6.1 percent for the same period last year.

Social networking site MySpace.com appeared for the first time among the rankings, taking sixth place in April. ComScore reported it might be worth it to consider the smaller player “due to the site’s remarkable popularity.”