Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

Summer Kicks Off Reality TV Season

Published on May 29, 2006
With Memorial Day kicking off the unofficial start to the reality TV season, the summer months promise to continually run reality shows thanks to their promise of higher ratings than repeats and lower costs than new scripted shows, writes The New York Times. The real kickoff came last Thursday, when Fox presented the first reality show of the season, So You Think You Can Dance.