Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

AOL Ads Show up in Paying Customers’ Emails

Published on June 07, 2006
AOL - for the first time - is serving up ads in its paying customers' email messages, in an effort to increase online ad inventory, writes PC World (via MarketingVOX). AOL surveyed subscribers and ran a test, and concluded that the banner ads in AOL Mail messages would not unduly upset subscribers, according to an AOL spokesperson.