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Jupiter: Corporate Blog Deployments to Double in 2006

Published on June 26, 2006
Some 35 percent of large companies plan to initiate corporate blogs this year - and combined with the existing deployed base of 34 percent, nearly 70 percent of such companies will have deployed corporate blogs by the end of 2006, according to a JupiterResearch report, "Corporate Weblogs: Deployment, Promotion, and Measurement." According to the report (via MarketingVox), 64 percent of executives say they spend less than $500,000 to deploy and manage corporate blogs.