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ChoiceMedia Rebrands, Launches 25 Niche Sites

Published on July 06, 2006
Christopher Schroeder, who helped found the Internet Advertising Bureau in the 90s, has relaunched health and medical science-focused content company ChoiceMedia as HealthCentral Network, while simultaneously launching 25 niche health websites, writes Mediaweek. Each site focuses on health information from medical professionals as well as a forum for connecting patients with one another.