Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

U.S. Ad Economy Likely Won’t Shrink in 2010: Magna

Published on January 18, 2010
Just a few months after predicting that U.S. ad revenues would decline by 1.3% in 2010, Interpublic's Magna unit has revised its projections, now saying advertising revenues will be essentially flat this year, down just 0.1% from 2009.